Louisiana Press Association
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River Flood Warning until SAT 4:00 AM CDT

This C remains in effect until 4:00 am Saturday for East Baton Rouge Parish County, LA

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Give your advertising some personality

Kirk likes to work directly with his ad clients on their creative strategies. “Making a sale is just the first step in the journey,” he said. “It’s a big part of my job to make sure my clients stand out from their competitors on the page and on the screen. When I work with several advertisers who a… Read more

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Survey: Newspaper Media readership high in Louisiana

Perhaps you’ve heard this before: Newspapers are dying and only old people read them. Read more

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Gov. Edwards to speak at Stockholders Luncheon

Gov. John Bel Edwards is scheduled to be the keynote speaker at the Louisiana Press Association's Stockholders Luncheon at 11:30 a.m., Sep. 23 at the City Club in downtown Baton Rouge. Read more

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On-Demand Video: Selling Against Social

Webinar recorded April 22 | A Media Next Presentation  Read more

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Attack of the morale-killing bosses

In my advertising and training career, I’ve observed – and heard about – a lot of boss-employee encounters. Some have been good, some have been bad. Read more

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'Against the Klan" by Lou Major

In 1964, less than one year into his tenure as publisher of the Bogalusa Daily News, New Orleans native Lou Major found himself guiding the newspaper through a turbulent period in the history of American civil rights. Bogalusa, Louisiana, became a flashpoint for clashes between African Americans ad… Read more

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Survey Says! ... We want more people to take the survey

Early results are in from the member survey, and lobbying and legal and governmental services rank as LPA’s most valuable offerings and effective services. Read more

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Join a new initiative: The Next Steps Committee

Interested in helping the industry move forward? The LPA seeks volunteers to join the newly formed Next Steps Committee. Read more

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Column: New public notice website, results from readership study show importance of public notices

When someone brings up the topic of “good” and “bad” news, I explain that articles are neither good or bad. Read more

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Newspapers excel as your collective ‘eyes and ears’

My days of sitting behind an editor’s desk have passed, but I’ll never lose my newspaper blood. I regularly enjoy my first cup of coffee while scanning newspaper websites. It’s a great way to keep current on what’s happening in communities. Read more

Weather Today

Mostly clear night

Today

81° 58°

A few clouds. Lows overnight in the upper 50s.

Humidity:76%
Cloud Coverage:12%
Wind:ESE at 4 mph
Chance of Rain:10%
UV Index:0 Low
Sunrise:06:11:02 AM
Sunset:07:51:34 PM

This Week's Forecast

DayPrecipTemp
Mostly clear nightFri
10%81° 58°
Mostly clearSat
7%83° 62°
Partly cloudySun
12%86° 68°
Scattered thunderstormsMon
49%86° 70°
Scattered thunderstormsTue
46%83° 71°
Scattered thunderstormsWed
56%81° 72°
Scattered thunderstormsThu
50%79° 71°

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