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Zachary Post

About Zachary Post

Operating since: 2005

City Where Main Office is Located:

Zachary

Parish: 

East Baton Rouge

Parishes With Significant Distribution: 

East Baton Rouge, East Feliciana & West Feliciana

Physical Address: 

4104 Main Street

Zachary, LA 70791

Mailing Address: 

Same

General Email Address:

info@zacharypost.com

Website: 

www.zacharypost.com

Year Established: 

2005

Ownership:

Zachary Post Feliciana Explorer LLC

MARKET/COMMUNITY OVERVIEW

MEDIA KIT The Post is the Place for Zachary News P.O. Box 1637, Zachary, LA 70791 | (225) 654-0122 | Fax (225) 208-1165 | info@zacharypost.com | www.zacharypost.com About the Publication The Zachary Post is built on a solid foundation of serving the Zachary community and surrounding areas. The publication is locally published and operated and is privately owned. Published weekly, the Post is welcomed into the homes and businesses of Zachary residents 52 weeks a year. The Post is considered a leading source for comprehensive local news and activities information as well as an important source for finding goods and services. Since its first issue in May 2006, the publication has been the keeper of history as well as the purveyor of shared experiences in the Zachary community. Editorial Excellence This full color publication takes a community-centered approach to local news, focusing on in-depth coverage of issues, feature and human-interest stories, sports, business developments, announcements, and community events. Quick Facts Founded: The Zachary Post was founded in May 2006 Circulation: 16,000 (serving an area of over 45,000) Format: Tabloid, 11x17 inches, full-color Area: Cities of Zachary, Baker, and Slaughter; also distributed in the Feliciana’s Method of Distribution: 12,000 copies direct mailed to every business and household in the 70791 zip code; 4,000 copies distributed on newsstands throughout greater Zachary/Baker area (including the city limits and school district) We Serve Louisiana’s fastest growing community, Zachary is located in the northwest corner of East Baton Rouge Parish, 20 miles from Baton Rouge. • Home to the state’s #1 school district for the past 6 years • Population of City: 18,500 • Population of School District: 38,000 • Households in School District: 11,969 12,000 copies of the Zachary Post are mailed free of charge to homes & businesses in the area with an additional 4,000 available on newsstands. Zachary is the fastest growing community in Louisiana. P.O. Box 1637, Zachary, LA 70791 | (225) 654-0122 | Fax (225) 208-1165 | info@zacharypost.com | www.zacharypost.com Advertising Rates Black & White Color Size 1x* 12x 24x 48x 1x* 12x 24x 48x Full Page $1,200 $1080 $984 $840 $ 1500 $1350 $ 1230 $ 1050 Junior Page $900 $810 $740 $630 $1100 $990 $900 $770 1/2 Page $700 $630 $575 $500 $850 $765 $700 $595 1/4 Page $375 $340 $310 $265 $450 $405 $370 $315 1/8 Page $225 $205 $170 $160 $275 $250 $225 $195 Business Card $125 $112 $105 $90 $150 $135 $125 $105 *Open Rate Display Advertising Rates Package Cost Details Half Package $1600 Includes 1 half page ad and 3 quarter page ads run in the same month Quarter Package $675 Includes 1 quarter page ad and 3 business card size ads run in the same month Business Card Package $365 Includes 2 business card size ads and 2 banner sized ads run in the same month Monthly Packages Ad Size Schemata Ad Sizes Column Width: 1 column = 2.38" | 2 columns = 4.9" | 3 columns = 7.5" | 4 columns = 10" Full page ...................... Junior page .................. 1/2 page ....................... 1/4 page ....................... 1/8 page ....................... Business Card ............. Banner ......................... Business Directory ..... 10" x 15.5" 7.5 "x 13" 10" x 7.6" OR 7.5" x 9.75" 4.9" x 8" OR 10" x 3.75" 4.9" x 3.9" 4.9" x 2.50” OR 2.38" x 5” 4.9"x 1.5" OR 2.38" x 3" 2.38" x 1.2" P.O. Box 1637, Zachary, LA 70791 | (225) 654-0122 | Fax (225) 208-1165 | info@zacharypost.com | www.zacharypost.com Space reservation and artwork deadline is Wednesday at 5 p.m. Ad Deadline info@zacharypost.com or to your Advertising Executive Email Ad Materials To: Mechanical Info 1. PDF* is the preferred format in which to submit camera-ready ads 2. Color ads are to be designed in CMYK; black and white ads are to be designed in grayscale 3. Text using process color is not to be smaller than 14 points to prevent mis-registration. White and lighter colored type over dark backgrounds need to be in a large font 4. Digital photos must be provided at 200 dpi (dots per inch) at 100% size and converted to JPEG or TIFF file formats 5. Printed photos can be scanned in house 6. Use crop marks for implied borders 7. In house production uses Adobe Creative Suite Mechanicals for Designer Full page ...................... Junior page .................. 1/2 page ....................... 1/4 page ....................... 1/8 page ....................... Business Card ............. Banner ......................... Business Directory ..... 10" x 15.5" 7.5 "x 13" 10" x 7.6" OR 7.5" x 9.75" 4.9" x 8" OR 10" x 3.75" 4.9" x 3.9" 4.9" x 2.50” OR 2.38" x 5” 4.9"x 1.5" OR 2.38" x 3" 2.38" x 1.2" Ad Sizes The Post is published once a week, 52 weeks a year and is a full color tabloid. P.O. Box 1637, Zachary, LA 70791 | (225) 654-0122 | Fax (225) 208-1165 | info@zacharypost.com | www.zacharypost.com Preprinted Inserts Have your own pre-printed section delivered inside our papers Single Sheet Packaging and Delivery Requirements Deliver to: • (8 1/2” x 11” folded) only $60 • Other size rates available upon request • Rates are based on and quoted at the cost per thousand • Minimum of 12,000 • A signed contract is necessary to obtain rates other than the open rate • We reserve the right to refuse any preprint • Each skid or box should be identified by publication, insertion date and quantity • Pallets or skids must be banded in both directions • A 2% overage is required for insertion production • Inserts should be delivered freight to our printer • Finished or folded size should not be more than 8 1/2” by 11” and a minimum of 30# paper Baton Rouge Press 2621 E. Perdue Dr. Baton Rouge, LA , 70814-4431 Phone: 225-275-8429 Fax: 225-272-4798 The Post currently runs inserts for local & national companies like Sears Family Dollar

 

PUBLICATION DAYS & DISTRIBUTION

Days Published Per Week: 1

Days Published:  Tues.

Delivery Methods: Mail, Racks, Online PDFs

Avg. Weekly Circulation: 16,000

Avg. Circulation Sunday: N/A

Circulation Verification: Postal Statement

 
 

PRESS RELEASE CONTACT INFO

Daniel Duggan

info@zacharypost.com

225-654-0122

 
 

PUBLIC NOTICE INFO

Daniel Duggan

info@zacharypost.com

225-654-0122

 
 

CIRCULATION CUSTOMER SERVICE

Daniel Duggan 

info@zacharypost.com 

225-654-0122

 

 

 

 

 

 

 

Other Information

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Advertising

PRINT AD MECHANICAL INFORMATION

  • Printed (Image) Page Overall Dimension:  10" x 17"
  • Single Display Column Width: 2.5"
  • Space Between Display Columns: 1/4"
  • Single Class Display Column Width: 2.5"
  • Space Between Class Display Columns: 1/4”
  • Max Height Any Display Ad: 17 inches
  • Ads Less Than Full Height Billed to Nearest:  Half-Inch

PRINT ADVERTISING INFORMATION

  • Print Ad Deadlines: Wednesday, 5 PM
  • Email Address to Submit Ads:  info@zacharypost.com
  • Preferred Format for Display Ads:  PDF

PRINT ADVERTISING GENERAL INFORMATION

  • Print Advertising Contact Phone Number:  (225) 654-0122
  • Print Advertising Contact Email Address:  info@zacharypost.com

CLASSIFIED ADVERTISING GENERAL INFORMATION

  • Classified Advertising Contact Phone Number:  (225) 654-0122

  • Classified Advertising Contact Email Address: info@zacharypost.com

SPECIAL AD FORMATS & ZONES  

  • Special Ad Formats Available:  Other:  none
  • Are Zoned Editions of Main Pub Offered?  No

TMC INFORMATION

  • Name of TMC Product:   The Zachary Post
  • TMC Pub Day(s): Tuesday
  • TMC Distribution Area:  Entire 70791 Zip Code
  • TMC Avg Dist: 16,000
  • TMC Delivery Methods:  Mail
  • TMC Print Ad Deadlines: Wednesday, 5 PM  

PREPRINT INFORMATION

  • Preprint Deliver Deadline:  Wednesday, 5 PM
  • Preprint Delivery Requirements:  Boxes or skids
  • Preprint Delivery Address:  2621 East Perdue Dr. Baton Rouge, LA 70814
  • Preprint General Information Phone:  (225) 275-8429
  • Preprint General Information Email: info@zacharypost.com

DIGITAL ADVERTISING GENERAL INFORMATION

  

 

 

 

 

 

 

 

 

 

 

 

 


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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