The Advocate

About The Advocate

City Where Main Office is Located: Baton Rouge

Parish: East Baton Rouge

Parishes With Significant Distribution: East Baton Rouge, Ascension, Livingston

Physical Address: 10705 Rieger Rd., Baton Rouge, LA 70809

Mailing Address: 10705 Rieger Rd., Baton Rouge, LA 70809

General Email Address:

Website: www.theadvocate.com

Year Established: 1842

Ownership: Georges Media

 
   

MARKET/COMMUNITY OVERVIEW

The Advocate, founded in 1925, is a Louisiana-owned newspaper published seven days a week, with editions in Baton Rouge, Lafayette and New Orleans. The paper covers general news, crime, politics, government, education, sports, business, entertainment, food, culture and features. Weekly sections spotlight Ascension Parish and the Livingston-Tangipahoa areas each Thursday.

 
 

PUBLICATION DAYS & DISTRIBUTION

Days Published Per Week: 7

Days Published: Sun, Mon, Tue, Wed, Thu, Fri, Sat

Delivery Methods: Carrier, Mail, Racks, Online PDFs, e-Edition

Avg. Weekly Circulation: 36,685

Avg. Circulation Sunday: 42,064

Circulation Verification: AAM

     
 

PRESS RELEASE CONTACT INFO

Darlene Denstorff
ddenstorff@theadvocate.com
(504) 388-0215

     
 

PUBLIC NOTICE INFO

Legals Clerk
legals.ads@theadvocate.com
(504) 388-0128

     
 

CIRCULATION CUSTOMER SERVICE

subscriberservices@theadvocate.com
(504) 388-0200

     

 

 

 

 

 

 

Other Information

Advertising

PRINT AD MECHANICAL INFORMATION

  • Printed (Image) Page Overall Dimension: 11.125" x 20.25"
  • Single Display Column Width: 1.75"
  • Space Between Display Columns: 1/8"
  • Single Class Display Column Width: 1.125"
  • Space Between Class Display Columns: 1/8"
  • Max Height Any Display Ad: 20 inches
  • Ads Less Than Full Height Billed to Nearest: Quarter Inch
 

PRINT AD MECHANICAL INFORMATION

  • Printed (Image) Page Overall Dimension: 11.125" x 20.25"
  • Single Display Column Width: 1.75"
  • Space Between Display Columns: 1/8"
  • Single Class Display Column Width: 1.125"
  • Space Between Class Display Columns: 1/8"
  • Max Height Any Display Ad: 20 inches
  • Ads Less Than Full Height Billed to Nearest: Quarter Inch

 

PRINT ADVERTISING GENERAL INFORMATION

  • Print Advertising Contact: (225) 388-0242, Please contact your sales representative
  • Classified Advertising Contact: (225) 388-0111, classified@theadvocate.com
  • Print Ad Deadlines:  Varies (please call for more information)
  • Email Address to Submit Ads:  Please contact your sales representative
  • Preferred Format for Display Ads:  PDF, EPS

SPECIAL AD FORMATS & ZONES

  • Special Ad Formats Available:   Front Page Ears or Strips, Front Page Stick-On Notes, Spadia Wraps 
  • Are Zoned Editions of Main Pub Offered?  No

 

 

TMC INFORMATION

  • Name of TMC Product: Southside Advocate, Southeast Advocate, MidCity Advocate, Ascension Advocate, Livingston-Tangi Advocate
  • TMC Pub Day(s): Sun
  • TMC Distribution Area: Non-Subscribers in the Metro Baton Rouge Area and Surrounding Area 
  • TMC Delivery Methods: Carrier
  • TMC Print Ad Deadlines: Varies (please call for more information)

PREPRINT INFORMATION

  • Preprint Deliver Deadline: 10 business days prior to distribution
  • Preprint Delivery Requirements: Varies (please call for more information)
  • Preprint Delivery Address: 10715 Rieger Road, Baton Rouge, LA  70809
  • Preprint General Information Phone: (225) 388-0262
  • Preprint General Information Email: harnold@theadvocate.com
  • Other Info About Preprints/Delivery: Minimum distribution by market is 25,000 Sunday and 15,000 daily.  See rate book for holiday and bundle requirements. 
 

DIGITAL ADVERTISING GENERAL INFORMATION

  • Website URL/Address:  www.theadvocate.com
  • Digital Ads Available:  Yes
  • Digital Ad General Information Phone: (225) 388-0242
  • Digital Ad General Info Email:  digitaladvertising@theadvocate.com
  • Avg. Unique Visitors Per Month:  3.49 million
  • Avg. Monthly Page Views:  7 million
  • Extended Digital Ad Network:  Yes
  • Digital Ad Sizes Accepted:  320 x 50; 300 x 250; 728 x 900; 300 x 600; 970 x 250
  • Other Info About Digital Ad Program:  High-Impact ads also available
  

 

 

 

 

 

 

Management