“Over the last year, First Guaranty Bank reallocated all media buying to our in house team - LPA helped to make this transition seamless and convenient. The LPA staff and the Press Portal made this learning curve easier with up to the minute availability of tear sheets, invoices and updated print schedules with each campaign laid out separately. We see this as a media buying tool setting us up for success.
With the help of LPA, they ensure that we are finding the right opportunities and are reaching our target market. Their responsive team helps to mediate the relationship between the local newspapers and our marketing team. We look forward to continuing to build this relationship in the years to come.”
April Alford - First Guaranty Bank Marketing Supervisor