The Donaldsonville Chief, the Gonzales Weekly, the Bossier Press-Tribune, The Ruston Daily Leader, the Daily Star (Hammond), The Advertiser (Lafayette), and The Advocate (Baton Rouge) earned Sweepstakes honors in their respective divisions at the annual Louisiana Press Association Fall Advertising Conference Awards Luncheon Friday, October 26 in Covington.

 

The designation is based on the number of points earned in the Better Newspaper Advertising Competition with awards being given for first, second, third, and honorable mention places in contests ranging from staff generated ads to general excellence.  The Oklahoma Press Association judged this year's contest.

 

Forty-Five newspapers and 5 circulation/special interest publications submitted 827 entries.


 

2001 Better Newspaper Advertising Competition

 

Staff Generated - Black & White 1/4 Page or Under

Division     Place                                  Newspaper                                       City

 

1              1st Place                              The Advocate                                     Baton Rouge

1              2nd Place                             The Times-Picayune                           New Orleans

1              3rd Place                             The Times-Picayune                           New Orleans

2              1st Place                              The Advertiser                                    Lafayette

2              2nd Place                             American Press                                   Lake Charles

2              3rd Place                             The Advertiser                                    Lafayette

3              1st Place                              Daily World                                        Opelousas

3              2nd Place                             Daily Star                                            Hammond

3              3rd Place                             Daily World                                        Opelousas

4              1st Place                              Minden Press-Herald                          Minden

4              2nd Place                             Jennings Daily News                          Jennings

4              3rd Place                             The Daily News                                 Bogalusa

5              1st Place                              Bossier Press-Tribune                        Bossier City

5              2nd Place                             Bossier Press-Tribune                        Bossier City

5              3rd Place                             St. Charles Herald-Guide                    Boutte

5              Honorable Mention            Livingston Parish News                      Denham Springs

6              1st Place                              Gonzales Weekly                                Gonzales

6              2nd Place                             The Pointe Coupee Banner                 New Roads

6              3rd Place                             Gonzales Weekly                                Gonzales

7              1st Place                              The Donaldsonville Chief                   Donaldsonville

7              2nd Place                             Madison Journal                                 Tallulah

7              3rd Place                             West Side Journal                               Port Allen

7              Honorable Mention            The Donaldsonville Chief                   Donaldsonville

 

Staff Generated - Color 1/4 Page or Under

1         1st Place                                  The Times-Picayune                           New Orleans

1          2nd Place                                 The Times-Picayune                           New Orleans

1          3rd Place                                 The Advocate                                     Baton Rouge

2          1st Place                                  The Town Talk                                   Alexandria

2          2nd Place                                 American Press                                   Lake Charles

2          3rd Place                                 The Advertiser                                    Lafayette

3          1st Place                                  Daily Star                                            Hammond

3          2nd Place                                 Daily Star                                            Hammond

3          3rd Place                                 Daily Comet                                       Thibodaux

4          1st Place                                  The Bastrop Daily Enterprise            Bastrop

4          2nd Place                                 Slidell Sentry-News                            Slidell

4          3rd Place                                 The Ruston Daily Leader                   Ruston

4          Honorable Mention                The Bastrop Daily Enterprise            Bastrop

5          1st Place                                  St. Charles Herald-Guide                    Boutte

5          2nd Place                                 St. Charles Herald-Guide                    Boutte

5          3rd Place                                The Eunice News                             Eunice

5          Honorable Mention             L'Observateur                                   LaPlace

6          1st Place                                Gonzales Weekly                             Gonzales

6          2nd Place                               Ascension Citizen                            Gonzales

6          3rd Place                                The Jena Times                                Jena

7          1st Place                                St. Francisville Democrat                St. Francisville

7          2nd Place                               St. Francisville Democrat                St. Francisville

7          3rd Place                                Richland Beacon-News                   Rayville

 


 

 

Staff Generated- Black & White Over 1/4 Page

Division     Place                                  Newspaper                                       City

 

1          1st Place                                  The Advocate                                     Baton Rouge

1          2nd Place                                 The Times-Picayune                           New Orleans

1          3rd Place                                 The Times-Picayune                           New Orleans

2          1st Place                                  The News-Star                                    Monroe

2          2nd Place                                 The Town Talk                                   Alexandria

2          3rd Place                                 The Town Talk                                   Alexandria

3          1st Place                                  Daily Star                                            Hammond

3          2nd Place                                 Daily Star                                            Hammond

3          3rd Place                                 Daily World                                        Opelousas

3          Honorable Mention                Daily Comet                                       Thibodaux

4          1st Place                                  The Ruston Daily Leader                   Ruston

4          2nd Place                                 Minden Press-Herald                          Minden

4          3rd Place                                 The Bastrop Daily Enterprise            Bastrop

4          Honorable Mention                Minden Press-Herald                          Minden

5          1st Place                                  The News-Banner                               Covington

5          2nd Place                                 Bossier Press-Tribune                        Bossier City

5          3rd Place                                 St. Charles Herald-Guide                    Boutte

5          Honorable Mention                St. Charles Herald-Guide                    Boutte

6          1st Place                                  Rayne Acadian-Tribune                      Rayne

6          2nd Place                                 Gonzales Weekly                                Gonzales

6          3rd Place                                 The Pointe Coupee Banner                 New Roads

6          Honorable Mention                The Jena Times                                   Jena

7          1st Place                                  West Side Journal                               Port Allen

7          2nd Place                                 Richland Beacon-News                       Rayville

7          3rd Place                                 The Donaldsonville Chief                   Donaldsonville

 

Staff Generated - Color Over 1/4 Page

1          1st Place                                  The Times-Picayune                           New Orleans

1          2nd Place                                 The Advocate                                     Baton Rouge

1          3rd Place                                 The Advocate                                     Baton Rouge

2          1st Place                                  The Advertiser                                    Lafayette

2          2nd Place                                 The Town Talk                                   Alexandria

2          3rd Place                                 The Town Talk                                   Alexandria

3          1st Place                                  Daily Star                                            Hammond

3          2nd Place                                 Daily Star                                            Hammond

3          3rd Place                                 Daily Comet                                       Thibodaux

3          Honorable Mention                The Courier                                         Houma

4          1st Place                                  The Ruston Daily Leader                   Ruston

4          2nd Place                                 Slidell Sentry-News                            Slidell

4          3rd Place                                 The Daily News                                 Bogalusa

5          1st Place                                  St. Charles Herald-Guide                    Boutte

5          2nd Place                                 Bossier Press-Tribune                        Bossier City

5          3rd Place                                 St. Charles Herald-Guide                    Boutte

5          Honorable Mention                Bossier Press-Tribune                        Bossier City

6          1st Place                                  Gonzales Weekly                                Gonzales

6          2nd Place                                 Gonzales Weekly                                Gonzales

6          3rd Place                                 Plaquemine Post/South                       Plaquemine

6          Honorable Mention                The Jena Times                                   Jena

7          1st Place                                  The Bunkie Record                             Bunkie

7          2nd Place                                 The Donaldsonville Chief                   Donaldsonville

7          3rd Place                                 The Gueydan Journal                         Gueydan


 

Series of Ads or Ad Campaign

Division     Place                                  Newspaper                                       City

 

1              1st Place                                  The Times-Picayune                            New Orleans

1              2nd Place                                 The Times                                           Shreveport

1              3rd Place                                 The Advocate                                     Baton Rouge

2              1st Place                                  The Advertiser                                    Lafayette

2              2nd Place                                 The Advertiser                                    Lafayette

2              3rd Place                                 The Town Talk                                   Alexandria

3              1st Place                                  The Courier                                         Houma

3              2nd Place                                 Daily Star                                            Hammond

3              3rd Place                                 Daily Star                                            Hammond

4              1st Place                                  The Bastrop Daily Enterprise            Bastrop

4              2nd Place                                 Minden Press-Herald                          Minden

4              3rd Place                                 Slidell Sentry-News                            Slidell

5              1st Place                                  Bossier Press-Tribune                        Bossier City

5              2nd Place                                 St. Charles Herald-Guide                    Boutte

5              3rd Place                                 Livingston Parish News                      Denham Springs

6              1st Place                                  Gonzales Weekly                                Gonzales

6              2nd Place                                 Gonzales Weekly                                Gonzales

6              3rd Place                                 The Pointe Coupee Banner                 New Roads

7              1st Place                                  Richland Beacon-News                       Rayville

7              2nd Place                                 The Donaldsonville Chief                   Donaldsonville

7              3rd Place                                 West Side Journal                               Port Allen

 

In-Paper Promotion

1              1st Place                                  The Times                                           Shreveport

1              2nd Place                                 The Advocate                                     Baton Rouge

1              3rd Place                                 The Times                                           Shreveport

2              1st Place                                  The Town Talk                                   Alexandria

2              2nd Place                                 The Advertiser                                    Lafayette

2              3rd Place                                 The Advertiser                                    Lafayette

3              1st Place                                  The Daily Iberian                                New Iberia

3              2nd Place                                 Daily Star                                            Hammond

3              3rd Place                                 The Daily Iberian                                New Iberia

4              1st Place                                  The Ruston Daily Leader                   Ruston

4              2nd Place                                 Minden Press-Herald                          Minden

4              3rd Place                                 Jennings Daily News                          Jennings

5              1st Place                                  Bossier Press-Tribune                        Bossier City

5              2nd Place                                 L'Observateur                                     LaPlace

5              3rd Place                                 The News-Banner                               Covington

5              Honorable Mention                L'Observateur                                     LaPlace

6              1st Place                                  Gonzales Weekly                                Gonzales

6              2nd Place                                 Gonzales Weekly                                Gonzales

6              3rd Place                                 Ascension Citizen                               Gonzales

7              1st Place                                  The Bunkie Record                             Bunkie

7              2nd Place                                 The Donaldsonville Chief                   Donaldsonville

7              3rd Place                                 The Basile Weekly                              Basile

 


 

Special Section

Division     Place                                  Newspaper                                       City

 

1              1st Place                                  The Advocate                                     Baton Rouge

1              2nd Place                                 The Times                                           Shreveport

1              3rd Place                                 The Times-Picayune                           New Orleans

1              Honorable Mention                The Advocate                                     Baton Rouge

2              1st Place                                  The Town Talk                                   Alexandria

2              2nd Place                                 American Press                                   Lake Charles

2              3rd Place                                 American Press                                   Lake Charles

3              1st Place                                  The Daily Iberian                                New Iberia

3              2nd Place                                 The Courier                                         Houma

3              3rd Place                                 The Daily Iberian                                New Iberia

4              1st Place                                  Southwest Daily News                       Sulphur

4              2nd Place                                 Jennings Daily News                          Jennings

4              3rd Place                                 The Ruston Daily Leader                   Ruston

4              Honorable Mention                The Bastrop Daily Enterprise            Bastrop

5              1st Place                                  L'Observateur                                     LaPlace

5              2nd Place                                 St. Charles Herald-Guide                    Boutte

5              3rd Place                                 Bossier Press-Tribune                        Bossier City

5              Honorable Mention                St. Charles Herald-Guide                    Boutte

6              1st Place                                  Rayne Acadian-Tribune                      Rayne

6              2nd Place                                 Plaquemine Post/South                       Plaquemine

6              3rd Place                                 Ascension Citizen                               Gonzales

6              Honorable Mention                Plaquemine Post/South                       Plaquemine

6              Honorable Mention                Rayne Acadian-Tribune                      Rayne

6              Honorable Mention                Rayne Acadian-Tribune                      Rayne

7              1st Place                                  The Gueydan Journal                         Gueydan

7              2nd Place                                 Richland Beacon-News                       Rayville

7              3rd Place                                 The Gueydan Journal                         Gueydan

 

Multiple Advertiser Page (Sig Page)

1              1st Place                                  The Times-Picayune                           New Orleans

1              2nd Place                                 The Times-Picayune                           New Orleans

1              3rd Place                                 The Times                                           Shreveport

2              1st Place                                  The Advertiser                                    Lafayette

2              2nd Place                                 American Press                                   Lake Charles

2              3rd Place                                 American Press                                   Lake Charles

3              1st Place                                  Daily Comet                                       Thibodaux

3              2nd Place                                 Daily Star                                            Hammond

3              3rd Place                                 The Courier                                         Houma

3              Honorable Mention                The Daily Iberian                                New Iberia

4              1st Place                                  Minden Press-Herald                          Minden

4              2nd Place                                 The Ruston Daily Leader                   Ruston

4              3rd Place                                 The Bastrop Daily Enterprise            Bastrop

5              1st Place                                  Bossier Press-Tribune                        Bossier City

5              2nd Place                                 L'Observateur                                     LaPlace

5              3rd Place                                 The News-Banner                               Covington

5              Honorable Mention                Bossier Press-Tribune                        Bossier City

6              1st Place                                  Gonzales Weekly                                Gonzales

6              2nd Place                                 Rayne Acadian-Tribune                      Rayne

6              3rd Place                                 Rayne Acadian-Tribune                      Rayne

6              Honorable Mention                Gonzales Weekly                                Gonzales

6              Honorable Mention                Winn Parish Enterprise                       Winnfield

7              1st Place                                  Richland Beacon-News                       Rayville

7              2nd Place                                 The Donaldsonville Chief                   Donaldsonville

7              3rd Place                                 The Basile Weekly                              Basile

7              Honorable Mention                Richland Beacon-News                       Rayville

 


 

Advertising Idea or Promotion

Division     Place                                  Newspaper                                       City

 

1              1st Place                                  The Advocate                                     Baton Rouge

1              2nd Place                                 The Times                                           Shreveport

1              3rd Place                                 The Times-Picayune                           New Orleans

2              1st Place                                  The Advertiser                                    Lafayette

2              2nd Place                                 The Advertiser                                    Lafayette

2              3rd Place                                 The Town Talk                                   Alexandria

3              1st Place                                  Daily Comet                                       Thibodaux

3              2nd Place                                 The Courier                                         Houma

3              3rd Place                                 Daily Star                                            Hammond

3              Honorable Mention                The Courier                                         Houma

4              1st Place                                  Minden Press-Herald                          Minden

4              2nd Place                                 The Bastrop Daily Enterprise            Bastrop

4              3rd Place                                 Jennings Daily News                          Jennings

4              Honorable Mention                The Ruston Daily Leader                   Ruston

5              1st Place                                  St. Charles Herald-Guide                    Boutte

5              2nd Place                                 St. Charles Herald-Guide                    Boutte

5              3rd Place                                 Bossier Press-Tribune                        Bossier City

5              Honorable Mention                Bossier Press-Tribune                        Bossier City

6              1st Place                                  The Era-Leader                                   Franklinton

6              2nd Place                                 Rayne Acadian-Tribune                      Rayne

6              3rd Place                                 Rayne Acadian-Tribune                      Rayne

7              1st Place                                  The Donaldsonville Chief                   Donaldsonville

7              2nd Place                                 West Side Journal                               Port Allen

7              3rd Place                                 The Donaldsonville Chief                   Donaldsonville

 

Classified Promotion

1              1st Place                                  The Advocate                                     Baton Rouge

1              2nd Place                                 The Times                                           Shreveport

1              3rd Place                                 The Times-Picayune                           New Orleans

2              1st Place                                  The Advertiser                                    Lafayette

2              2nd Place                                 The Advertiser                                    Lafayette

2              3rd Place                                 The Town Talk                                   Alexandria

3              1st Place                                  The Daily Iberian                                New Iberia

3              2nd Place                                 The Daily Iberian                                New Iberia

3              3rd Place                                 Daily Comet                                       Thibodaux

4              1st Place                                  The Bastrop Daily Enterprise            Bastrop

4              2nd Place                                 The Ruston Daily Leader                   Ruston

4              3rd Place                                 Minden Press-Herald                          Minden

5              1st Place                                  Bossier Press-Tribune                        Bossier City

5              2nd Place                                 Livingston Parish News                      Denham Springs

5              3rd Place                                 Livingston Parish News                      Denham Springs

6              1st Place                                  Rayne Acadian-Tribune                      Rayne

6              2nd Place                                 Plaquemine Post/South                       Plaquemine

6              3rd Place                                 Gonzales Weekly                                Gonzales

7              1st Place                                  The Basile Weekly                              Basile

7              2nd Place                                 The Donaldsonville Chief                   Donaldsonville

7              3rd Place                                 The Bunkie Record                             Bunkie

 

Best Promotion of Internet Homepage

1              1st Place                                  The Advocate                                     Baton Rouge

1              2nd Place                                 The Times                                           Shreveport

1              3rd Place                                 The Advocate                                     Baton Rouge

2              1st Place                                  The Advertiser                                    Lafayette

2              2nd Place                                 The Town Talk                                   Alexandria

2              3rd Place                                 The Advertiser                                    Lafayette

3              1st Place                                  Daily Comet                                       Thibodaux

3              2nd Place                                 Daily Star                                            Hammond

3              3rd Place                                 Daily Comet                                       Thibodaux

4              1st Place                                  Minden Press-Herald                          Minden

4              2nd Place                                 Minden Press-Herald                          Minden

4              3rd Place                                 The Bastrop Daily Enterprise            Bastrop

5              1st Place                                  Bossier Press-Tribune                        Bossier City

5              2nd Place                                 L'Observateur                                     LaPlace

5              3rd Place                                 Bossier Press-Tribune                        Bossier City

6              1st Place                                  Ascension Citizen                               Gonzales

6              2nd Place                                 Plaquemine Post/South                       Plaquemine

6              3rd Place                                 Gonzales Weekly                                Gonzales


 

Best Classified Line Ad

Division     Place                                  Newspaper                                       City

 

1              1st Place                                  The Advocate                                     Baton Rouge

1              2nd Place                                 The Advocate                                     Baton Rouge

1              3rd Place                                 The Times                                           Shreveport

2              1st Place                                  The Town Talk                                   Alexandria

2              2nd Place                                 The Town Talk                                   Alexandria

2              3rd Place                                 The Town Talk                                   Alexandria

4              1st Place                                  The Ruston Daily Leader                   Ruston

4              2nd Place                                 The Ruston Daily Leader                   Ruston

4              3rd Place                                 Minden Press-Herald                          Minden

5              1st Place                                  St. Charles Herald-Guide                    Boutte

5              2nd Place                                 Bossier Press-Tribune                        Bossier City

5              3rd Place                                 The News-Banner                               Covington

6              1st Place                                  Ascension Citizen                               Gonzales

7              1st Place                                  West Side Journal                               Port Allen

 

General Excellence

1              1st Place                                  The Advocate                                     Baton Rouge

2              1st Place                                  The Advertiser                                    Lafayette

2              2nd Place                                 The Town Talk                                   Alexandria

2              3rd Place                                 The News-Star                                    Monroe

3              1st Place                                  The Daily Iberian                                New Iberia

3              2nd Place                                 The Courier                                         Houma

3              3rd Place                                 Daily Star                                            Hammond

4              1st Place                                  The Ruston Daily Leader                   Ruston

4              2nd Place                                 Slidell Sentry-News                            Slidell

4              3rd Place                                 Minden Press-Herald                          Minden

5              1st Place                                  Livingston Parish News                      Denham Springs

5              2nd Place                                 L'Observateur                                     LaPlace

5              3rd Place                                 St. Charles Herald-Guide                    Boutte

6              1st Place                                  Gonzales Weekly                                Gonzales

6              2nd Place                                 Plaquemine Post/South                       Plaquemine

6              3rd Place                                 Ascension Citizen                               Gonzales

7              1st Place                                  The Gueydan Journal                         Gueydan

7              2nd Place                                 The Donaldsonville Chief                   Donaldsonville

7              3rd Place                                 The Basile Weekly                              Basile

 

Oops!

1st Place                                  The Ruston Daily Leader                   Ruston

2nd Place                                 The Times                                           Shreveport

3rd Place                                 The Advertiser                                    Lafayette

 

 

 

Divisions

 

Division 1                                               Daily newspapers with average paid circulation over 50,000

Division 2                                               Daily newspapers with average paid circulation 25,001 50,000

Division 3                                               Daily newspapers with average paid circulation 10,001 25,000

Division 4                                               Daily newspapers with average paid circulation under 10,000

Division 5                                               Newspapers published 2 to 4 times per week

Division 6                                               Community newspapers with paid circulation 3,001 and over

Division 7                                               Community newspapers with paid circulation 3,000 and under

 


 

2001 Free Circulation/Special Interest Publication Advertising Competition

 

Staff Generated - Black & White 1/4 Page or Under

1st Place                                  Times of Southwest Louisiana           Lake Charles

2nd Place                                 LifeStyle Lafayette                             Lafayette

3rd Place                                 Gambit Weekly                                   New Orleans

Honorable Mention                The Times of Acadiana                       Lafayette

Honorable Mention                LifeStyle Lafayette                             Lafayette

Honorable Mention                Acadiana LifeStyle                              New Iberia

 

Staff Generated - Color 1/4 Page or Under

1st Place                                  LifeStyle Lafayette                             Lafayette

2nd Place                                 Times of Southwest Louisiana           Lake Charles

3rd Place                                 The Times of Acadiana                       Lafayette

 

Staff Generated- Black & White Over 1/4 Page

1st Place                                  Times of Southwest Louisiana           Lake Charles

2nd Place                                 BusinessNews                                    Houma

3rd Place                                 The Times of Acadiana                       Lafayette

 

Staff Generated - Color Over 1/4 Page

1st Place                                  Gambit Weekly                                   New Orleans

2nd Place                                 Gambit Weekly                                   New Orleans

3rd Place                                 BusinessNews                                    Houma

Honorable Mention                BusinessNews                                    Houma

 

Series of Ads or Ad Campaign

1st Place                                  Gambit Weekly                                   New Orleans

2nd Place                                 The Times of Acadiana                       Lafayette

3rd Place                                 The Times of Acadiana                       Lafayette

 

In-Paper Promotion

1st Place                                  The Times of Acadiana                       Lafayette

2nd Place                                 BusinessNews                                    Houma

3rd Place                                 Acadiana LifeStyle                              New Iberia

 

Special Section

1st Place                                  Gambit Weekly                                   New Orleans

2nd Place                                 The Times of Acadiana                       Lafayette

3rd Place                                 The Times of Acadiana                       Lafayette

 

Multiple Advertiser Page (Sig Page)

1st Place                                      LifeStyle Lafayette                             Lafayette

2nd Place                                     The Times of Acadiana                       Lafayette

3rd Place                                     LifeStyle Lafayette                             Lafayette

 

Advertising Idea or Promotion

1st Place                                      The Times of Acadiana                       Lafayette

2nd Place                                     LifeStyle Lafayette                             Lafayette

3rd Place                                     Gambit Weekly                                   New Orleans

 

Classified Promotion

1st Place                                      Gambit Weekly                                   New Orleans

2nd Place                                     The Times of Acadiana                       Lafayette

3rd Place                                     Gambit Weekly                                   New Orleans

 

Best Promotion of Internet Homepage

1st Place                                      Gambit Weekly                                   New Orleans

2nd Place                                     Gambit Weekly                                   New Orleans

3rd Place                                     The Times of Acadiana                       Lafayette

 

Best Classified Line Ad

1st Place                                      The Times of Acadiana                       Lafayette

2nd Place                                     The Times of Acadiana                       Lafayette

3rd Place                                     The Times of Acadiana                       Lafayette

 

General Excellence

1st Place                                      Gambit Weekly                                   New Orleans

2nd Place                                     Acadiana LifeStyle                              New Iberia

3rd Place                                     LifeStyle Lafayette                             Lafayette